Google: Top Brand Of 2006
At least according to New York-based Landor Associates, Google is the top brand of 2006, beating out Las Vegas to claim the top spot for the first time. For the last two years, Google was in second place, first losing out to the Red Sox (?) in 2004 and iPod in 2005.
- Las Vegas
- iPod
- YouTube
- eBay
- Yahoo!
- Target
- Oprah Winfrey
- Sony
- NFL
It’s pretty worth noting that the number one brand owns the number four, a scary prospect for any competitor. If anyone can find me the full and proper top 20 lists, like the last two years, I’d really appreciate it.
| 2005 winners | 2006 predicted winners | ||
| 1 | iPod | 1 | |
| 2 | 2 | Oprah Winfrey | |
| 3 | Oprah Winfrey | 3 | eBay |
| 4 | eBay | 4 | Las Vegas1 |
| 5 | Las Vegas1 | 5 | iPod |
| 6 | Lost | 6 | Amazon.com |
| 7 | Amazon.com | 7 | Yahoo |
| 8 | DVR technology | 8 | ABC |
| 9 | Yahoo | 9 | DVR technology |
| 10 | Extreme Makeover Home Edition | 10 | New York City1 |
| 11 | Desperate Housewives | 11 | Subway |
| 12 | Ford Escape hybrid | 12 | National Football League (NFL) |
| 13 | Subway | 13 | Fox |
| 14 | Fox | 14 | Xbox 360 |
| 15 | Xbox 360 | 15 | Lost |
| 16 | New York City1 | 16 | Brian Williams |
| 17 | ABC | 17 | Extreme Makeover Home Edition |
| 18 | Target | 18 | NBC |
| 19 | National Football League (NFL) | 19 | Kohl’s |
| 20 | Sirius Satellite Radio | 20 | Nascar |
| 1- city; Source: Landor Associates and Penn, Schoen & Berland Associates |
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IMAGE WINNERS | |
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(via Digg)
Also, Yahoo has to be commended on it’s rise back near the top.
If this survey was taken prior to 2003, Yahoo might have been in the top 3.
Interesting, that HOLLYWOOD has never made it big, but Las Vegas has.
Also, non-commerical things should have been included, THE WEB or World Wide Web, is perhaps more popular than any of those.
Comment by SearcH EngineS WeB | January 8, 2007
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