Where Does Google AdSense Make Money?
There’s been some articles lately accusing Google AdSense of being a program with a pretty face but ugly truths. Now, I make a lot of money from AdSense, which both puts me in the majority and makes me absolutely biased, so I’m going to pass on these stories with minimal comment.
FuckedGoogle says AdSense’s biggest source of money is from crap misspelled domains, or “typo-squatters”. They say Applied Semantics, which Google bought and turned into AdSense, was started as a way for no-content squatter domains to fill their landing pages with advertising.
They also point out that Microsoft’s Strider, which searches for misspelled domains and finds them, as well as showing their advertiser, almost always comes back with one answer: Google.
(via Digg)
However, there is another school that believes AdSense’s secret revenues come from accounts that never reach the $100 level to get their first check. Basically, if you don’t reach a hundred bucks, Google keeps it all. Nick Carr calls it “the great Google float“, Mike Madison calls those publishers “Google sharecroppers”, but it is Kingley that deserves an award for the best title: “The Long Tail of Spare Change“.
[…] April 26th, 2006 Last year, Google took in about $2.7 billion through ads on other people’s sites, accounting for 44% of its ad revenues. Most of that money probably came through big sites, but a decent portion must have come from the little guys. When you add up all the under-$100 AdSense balances earned by the Scott Karps of the world, the total must be a pretty impressive number. That’s free working capital for Google, or it can invest the stash and make even more money. It’s a devilishly good idea. roughtype.com via kingsley2.com and google.blognewschannel.com […]
Pingback by blog.forret.com | Adsense: The long tail of spare change | April 26, 2006
Thanks for the mention, couldn’t avoid the dig
Comment by Kingsley | April 26, 2006
Google adsense is the nice program for every one.
http://eoffers.blogspot.com
Comment by http://eoffers.blogspot.com | April 30, 2006
New to the Adsense game … Is $100 the minimum amount you have to earn BEFORE getting a check cut?
TxRunner
Comment by TxRunner | May 1, 2006
I like google very much, because google is the best what they do. Adsense is the nice program google got.
http://fat-slim.blogspot.com
Comment by http://fat-slim.blogspot.com | June 5, 2006
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Comment by Jmmi | July 5, 2006
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