In this video, see baseball Hall of Famer Cal Ripken Jr. speak at Google as part of its Authors@Google series.

Google Earth To Get Google Ocean
Google plans on adding a tool, either within Google Earth or as its own thing, that will allow for users to explore 3D underwater topography. The “tool” being discussed in this article is basically Google adding the sea floor, letting users see the contour of the ocean floor in detail and allow Google to add data above it about the ocean.

Cinco De Mayo Search Logos
Ask.com ran a nice homepage design for Cinco De Mayo. Sadly, they misspelled the name of the day:

Here’s the original image, good for a desktop background:

Also, here’s Yahoo’s logo:

Google Shuts Down Hello
Google is shuttering Hello, the IM-style photo sharing service it received in the acquisition of Picasa four years ago. Hello was an unsung product with exciting potential, so much so that my article calling it “Google’s Most Underrated Product” in October 2004 was the first ever article on InsideGoogle to get widely noticed, thanks to links from CNet and other major sites. The thing about underrated things is that you’re supposed to realize that you can benefit a lot from recognizing them, and Google never did.

What will happen to hello.com, possibly the best domain name Google owns?

YouTube Layout Updated Again

Google Presentations Embeds Change Sizes
Now, if you want to embed a Google Docs presentation in your blog or website, you can change its size to have it match the layout of your site, making it fit in much better.

YouTube Running Playboy Casting Call
Playboy magazine is running a contest to give one “lucky” woman a trip to Hollywood and a chance to be featured in Playboy. Just upload a video audition to YouTube, but keep in mind that YouTube won’t let you show all the reasons Playboy should choose you.

Move Your Life To Gmail With Gmail Uploader
Google released last month the Gmail Uploader, a free application that moves your email and contacts from Outlook, Outlook Express or Thunderbird (on Windows XP and Vista only) to a Google Apps Gmail account. Considering the huge number of limitations (only three email programs, two operating systems, and one very specific and less popular edition of Gmail), you may never get the chance to use it, which is a shame, because most new Gmail users would love the easy migration method.

Google Charts Now Does QR Codes
Google has been trying out QR Codes (a type of 2D bar codes) in its print ads, and now they’re making it easier to generate them on the web. Before, you’d have to use a web app or software to create a QR Code, then save the image to use on your website, but now the Google Chart API can be queried to get them automatically. Right now, all you get are website URLs, though hopefully Google will extend the API to handle more complex data.

Here’s an API-generated image for this site, using the URL http://chartserver.apis.google.com/chart?cht=qr&chs=300x300&chl=http://google.blognewschannel.com/:

Blogger Adds Future Posts
Google’s Blogger has added the ability to schedule posts to be published in the future by specifying a date yet to come for your post. This feature was tested in Blogger In Draft, and is yet another feature to make its way into the ever improving Blogger.

Google Invests In New Clearwire
Google entered into an agreement with Sprint and others (Comcast, Intel Capital, Time Warner Cable, Bright House Networks and Trilogy Equity Partners), investing half a billion dollars in a new formation of wireless ISP Clearwire. The new company will be 51% Sprint-owned, taking Sprint’s Xohm WiMax business. Google’s a wireless provider of sorts, now, and will help get open devices, including Android devices, on the network, and provide search and applications for the network.

Google Homepage Becomes Art Project
Valleywag says it’s all Marissa Mayer’s self-interest.

Google Me - A Documentary About Search
This documentary features a guy searching for others with this same name as him. A concept we’ve heard before, though it seems to have resulted in an interest project.

Google Loses $200 Million/Year On Image Search
Mayer claims they value the user so, so much that they just couldn’t put up ads. Yet, Google continues to invest in image search, even designing the next generation of advanced image search, an engine capable of actual recognizing the content of images.

Kid Crashes Bike On Google Street View

YouTube Market Share Reaches 73%

Google’s Head of PR Goes to Facebook
Elliot Schrage leaves for Facebook, costing Google its vice president of global communications and public affairs. Of course, Google’s corporate PR policies haven’t been that smart the last few years, so maybe this isn’t great news for Facebook.

Google’s Free Food Costs Company $72 Million per Year

Google Maps Interface Slimmed Down
Google has finally trimmed some of the cruft building on Google Maps, combining and simplifying an interface that was getting too complicated and cluttered.

Blogger Gets Integrated Analytics
Google has integrated Google Analytics into Blogger for Blogger users that are interested, giving access to stats inside the Blogger Dashboard along with special stats tracking relevant to blogs. They’re also letting Measure Map users roll over their accounts into Google Analytics now.

H-1B Visa Situation the Usual Giant Disaster
Read at Techdirt about the H-1B (foreign guest worker) visas, which are once again running into problems due to the government not providing enough visas for American tech companies to bring skilled workers to this country. As usual, the visas for the entire year ran out in a single day, and the Department of Homeland Security is doing what it can to keep those jobs in the U.S. by allowing certain industry grads to stay in the country longer on their student visas.

Google Earth Adds Street View
Google Earth now has Street View built into it, in order to see street level photos of buildings and pedestrians. Not only that, but you can blow the Street View full screen, in order to gawk at total strangers having their privacy invaded in the utmost fidelity.

Google Most Valuable Brand Again
Google has been named the most valuable brand by market research firm Millward Brown Optimor, value at $86 billion and beating out GE and Microsoft ($71 billion apiece). Google’s brand value grew 30% over the last year, though Google has now won three years running.

Earth Day Search Logos
Search Engine Land has a bunch of logos that ran on Earth Day, including this one from Google:

Google Stock Earnings Benefit From Failing Dollar
Google’s earnings report, released last week, showed it beat Wall Street’s expectations by $101 million, sending the stock way up. However, Valleywag explains that, due to the sinking dollar, Google’s earnings were $202 million higher than they would have been if the dollar were stronger, meaning the surprise extra growth didn’t exist almost at all.

Google News Shows Quotes
Google News has a new feature that lets you search for people who are quoted in news articles. Just throw a name into Google News and you’ll see a quote from them at the top. Click their name, and you’ll see a page full of quotes in various news stories they’re in.

Google-Monopoly (The Game)
Box HQ has put together a version of the popular Monopoly board game that replaces everything in the game with Google-related items. For example, the properties are all web companies (Microsoft and Yahoo replace Boardwalk and Park Place) and jail is the Deadpool. You can just print out the PDF and get started, or go all out and modify a Monopoly game board to turn it into Google-opoly. One problem: there aren’t enough I’m Feeling Lucky and Google.org cards.

Google Finds New CIO
Google has named a new Chief Information Officer, with Benjamin Fried from Morgan Stanley’s Application Infrastructure group taking over next month. Fried worked on Google’s IPO four years ago, giving him some experience with the company. Fried takes over for Douglas Merrill, who left for EMI earlier this month.

Website Optimizer Leaves Beta
Google’s Website Optimizer, its tool to help you improve site conversions, is no longer in beta and is free to all, even without an AdWords account. You can use it for all sorts of useful stuff, or as Tamar says at SER:

If you haven’t used Google Website Optimizer yet, perhaps the benefits of A/B Split & Multivariable Testing and Intuitive Reports will woo you. The goals, of course, are to increase sales, improve landing pages, get more leads, determine cost per acquisition (CPA), increase time spent on site, estimate guesswork from your site design, and more.

Lots of Google Doodles
Zorgloob’s got lots of Google Doodles you may not have noticed over the weeks.

les Fallas:

Persian New Year:

Some sort of Mothers Day:

Bela Bartok:

Astro Boy:

Songkran:

Antonio Meucci:

Atomium:

Croix de Saint-Georges:

Turkey Doodle4Google:

Girls Day in Germany:

Anzac Day:

Baidu ran this logo for Barack Obama:

AdWords API Price Dropped
Google has droppped the prices on using the AdWords API. Search Engine Roundtable has the chart of revised prices, with the cost per API unit dropping as much as 70% on some services.

AdSense Ad Review Center Available To All
Google has released its Ad Review Center for Google AdSense to all publishers. The Ad Review center allows AdSense publishers to control site targeted advertising on their website, including banning and approving targeted ads.

Download YouTube Videos As MP4
Ionut shares the URL parameter that will let you download videos from YouTube as MP4 files, perfect for loading onto a portable media player. Just use a URL like this one, except change the letters “ID” with the video ID code:

http://www.youtube.com/get_video?video_id=ID&t=SIGNATURE&fmt=18

A Funny Google Interview Story
Read this story about one guy’s experience interviewing for a job at Google. I guarantee you won’t see where it’s going.
(via Digg)

Arrest Caught On Google Maps Street View
One unfortunate fella was being arrested by authorities, and what happened to pass by? The Google Maps Street View van, that’s who! As a result, he wound up with that moment in his life, one he’d probably like to regret, recorded into Google Maps and now pictured on a number of blogs. Whoops.

* - of course, this being Google, they only let you save as .PPT files, not the newer Office 2007 .PPTX files

It’s free during the preview period, but the number of accepted applications and available resources are limited in the beginning. Let’s hope Google doesn’t leave it in a beta limbo for four years and make things impossible for some budding Web 2.0 companies.

Ex-Googler Bret Taylor has a very interesting article about opening up data sources so application developers can better take advantage of them, and so they can be free for innovation. Google could make App Engine a no-brainer for app developers if it has access to data source normal Web 2.0 companies normally go through hell to get access to.

Google Selling DoubleClick Performics
Google has made a very popular decision, announcing it will be selling off the SEO business of Performics, a business of DoubleClick it received in the recently completed acquisition. Performics handled SEO and affiliate management for its clients, and a search engine doing SEO would have created a giant conflict of interest. The reaction has been almost nothing but positive, as many are glad to see Google eliminated this before it becomes a problem. However, Performics affiliate business will remain at Google, possibly creating a new area of the market for Google to dominate.

Googlers Leave For Facebook (and other places)
Some Googlers are jumping ship, heading for seemingly greener pastures (with stock options that aren’t already underwater), like Facebook. About 40 Facebookers, or 10% of Facebook’s entire workforce, used to be Googlers, showing that a definite shift is underway. Google’s director of social media, Ethan Beard left the company become Facebook’s new director of Business Development. Facebook’s new chief chef is Josef Desimone, formerly one of Google’s makers of free food, but Valleywag’s hearing that he won’t be missed.

A much bigger move than a chef changing jobs is that of Douglass Merrill, Google Chief Information Officer. He’s leaving for music giant EMI, becoming their new president. Now, leaving from a major exec position at a top Silicon Vallley company to become president of a big music company is almost certainly a step up, but given the music industry’s woes, you’d think Google could have had more to offer him than a top company in a failing industry could.

I guess it should come as no surprise that FuckedGoogle has started up again.

New Version of Google Talk in Testing
Google has finally remembered it has an IM client, releasing a Labs test of a new version of Google Talk. The first version of Google Talk was released over 2 and a half years ago, but Google has barely updated it at all in the meantime. The new version, dissapointingly, drops the calling feature, implying that Google has abandoned the original intent of the “Talk” name, but it does add tabbed browsing. I still use Talk every day, but I have no faith at this point in Google actually maintaining the software like it should.

Google Finance Adds Stock Screener
Google Finance now has something called a stock screener, essentially a type of sort/search site for the stock market, letting you narrow down through criteria to find stocks with specific attributes. For example, you can specify stocks within a range of market caps, dividend sizes, 52-week gains or losses, and others, and combine the criteria to discover the perfect stock. This being Google Finance, it’s all accomplished with fancy AJAX sliders.

I used it to discover that there is only one company on the market bigger than Google that also does not pay off a dividend: Berkshire Hathaway. Good company to be in, but Google hasn’t been as good at the market as Buffet in many months.

If you can hire a DoubleClicker, or are a DoubleClicker looking for a new job, send me a message. I’ll try to connect the two sides.

Valleywag has been covering the layoffs heavily, saying that:

• The rumor that the layoffs were supposed to be Tuesday was correct, but they were pushed off a day in order to avoid messing with the “festivities” of April Fools Day. Hilarious.
• They interviewed DoubleClickers on the street, some of whom were overjoyed at avoiding the axe.
• DoubleClick’s ex-employees got a severance of four month’s pay, if they sign a non-compete.

YouTube Starts Tagging Copyrighted Videos
YouTube has started identifying music videos by the artists in them, tagging the video with “Contains Content From” and a link to the artist’s YouTube account. Artists in the program get to choose to put advertising on the video’s page and earn money from it, or they can block the videos from being viewed. Alternatively, they can elect to just receive tracking stats on their videos and see how popular they are, or link to where the music can be bought on AmazonMP3.

Google Grants Gave Out $273 Million In Free Ads
Google’s blog noted the five year anniversary of Google Grants, which gives free AdWords advertising to non-profits. They said that in the history of the program, 4,000 grantees have received a stunning $273.3 million in free ads, all out of the kindness of Google’s heart*. 1,000 Googlers have volunteered their time and effort to keep the program running and help it roll out in new countries (fifteen so far).

* - okay, and a tiny bit because, in an auction pricing system, unfilled inventory actually lowers earnings on paid inventory

AdSense Ads All Scrolling Now?
Google ran a test of a modification to AdSense ads last December that added scroll up/down buttons to ad units, letting users click to switch in a new set of text ads. Looks like they really liked the performance of the ads, since many people are reporting spotting the scrolling buttons on all ad units. I can confirm seeing them on all my ad units, so it could very well be the new default.

• Google AdSense introduced AdSense for Conversations, involving a screen you stuck on top of your head that shows ads based on what you are talking about.
• YouTube turned all the Featured Videos on its front page into links to Rick Astley’s Never Gonna Give You Up. The video, already the center of the Rickrolling meme, is now the unofficial anthem of April Fools day, with multiple pranks involving it somehow. The video pulled 6 million views in just one day.
• Phillip listed a ton of others from Google, including a retread “We’re going to space” joke from Google (this time with Richard Branson and Mars and YouTube videos, but even less funny than when they did it in 2006), scratch-and-sniff Google Book Search, Google Talk auto converting everything you say into acronyms, a paper airplane template in Google Docs, custom email time in Gmail, Google Calendar’s Wake Up Kit (which pours a bucket of water on you if you ignore the alarm) and I’m Feeling Lucky button (random blind dates), Orkut renamed Yogurt, and more.
• Blogger launched “Google Weblogs”, essentially a look at what a blog service by Google would have looked like in 2002, before Google discovered UI design
• Andy talked about a Google USB Search Watch. Yes, a watch, as in what you wear on your wrist.

Google Docs Finally Gets Gears Offline Access
Google Docs, the most obvious candidate for offline access, has finally been enabled to work with Google Gears. You can now access and edit your text documents (but not spreadsheets or presentations, yet) without an internet connection, provided you’ve installed the Google Gears plugin. Wonderful news, and hopefully the start of a wave of Google products taking advantage of Google’s offline platform.

Here’s a video about it:

Google Spreadsheets Adds Gadgets
Google Spreadsheets has added a directory of Google Gadgets you can use to extend its functionality. It includes charts, new table functionality, pivot tables, maps, search results, organization charts, and many other features Spreadsheets lacks. It also now has email notifications, autocomplete and a new visualization API. Unlike Docs, Spreadsheets is one area where the majority of users won’t be satisfied with an underpowered Microsoft Word, and any way Google can get advanced features in there, the better.

Google’s Search Lead Continues To Grow
comScore saw Google share of the search market grow in February (surprising no one), reaching 59%. Yahoo fell to 21.6%, Microsoft slipped slightly to 9.6%, and Ask added .1% to reach 4.6%.

Viacom Will Not Get Punitive Damages Vs. YouTube
A judge ruled that if Viacom prevails in its lawsuit against Google-owned YouTube over copyrighted videos, it would not be entitled to punitive damages. Instead, Viacom will have to prove actual damages, with each successfully proven “willfull” violation costing Google up to $300,000, and other costing as little as $750. Gonna have a hard time getting $1 billion out of Google that way.

Ionut notes that Google is already running April Fools “jokes” around the world. In Japan, there’s something about a joke regarding words that are similarly pronounced. In China, the company blog says they’re launching a human-powered search engine (watch out, Mahalo). In Australia, they’re letting you search the future. And in the United States, they’re possibly firing hundreds of hard-working advertising people — wait, that’s not funny!

But seriously, on the one hand, I’m hoping Google’s April Fools joke is good, on the other I’d rather see all those DoubleClickers keep their job. The “other hand” is weighing a lot more on my conscience than the humor hand, but I suspect that among those writing the pink slips, Google “hilarious” joke will be the only thing they really care about tomorrow.

Google Earth Getting Street View?
Webware reports that they’re hearing Google will add Street View, its popular novelty feature in Google Maps that lets you see street-level photographs of businesses, making it available in the Google Earth desktop software. Their source is very non-specific, but the rumor does sound very believable, since there’s no good reason for Google Earth users to lag behind Maps users for this long. Webware says the addition could come in the next few weeks.

Barack Obama Rendered in Google SketchUp
Someone used SketchUp, Google’s 3D modeling software, to create this model of Barack Obama’s head. The whole thing is 400 polygons of rendered facial features, and I gotta say, it creeps me out. At least Obama’s a decent looking guy; I can’t imagine how creepy a 3D rendering of Ted Kennedy or Hillary Clinton (with giant eyes!) would look.

Download it here.

Sync Google Talk With Twitter
Timothy Broder wrote a script that takes your latest Twitter message and makes it your Google Talk/Gmail Chat status message. It’s a simple thing, perfectly useful and good, just like a baby angel.

Crack Deal in Google Maps?
Is this really what this Digger thinks it is? Well, there are plenty of legitimate reasons to conduct a business transaction through your car window with a guy standing in the street. I think.

Does Google Chief’s $1 Salary Mean Anything?
For another year, Google’s head honchos will be taking a $1 salary, supposedly putting the interests of the business ahead of money. It’s a simple token gesture, offset by the fact that the guys taking the pledge, founders Page and Brin and CEO Schmidt, are billionaires, though it, in theory, would make them more focused on the health of the stock price. All three lost billions of dollars in the last few months as the once high flying stock tanked, though you won’t see them sweating it.

The salary/publicity stunt has been criticized as meaningless, and Valleywag has pointed out it means the super-rich taking the salary are contributing six cents to help Social Security and one penny for Medicare, meaning that none of their mega-riches are going to help those served by important government programs.

Of course, that day is also April 1, the day Google usually publishes a funny prank to amuse web surfers. If Google tries to be funny while firing hundreds, if not thousands of good people, laying them off in the middle of a recession when the job market isn’t going anywhere, I don’t think I’ll be laughing a whole lot.

Barry Diller Wins IAC Trial
In the case for control of IAC and the right to decide the company’s future, Barry Diller has defeated John Malone and won the right to break up the company into five seperate firms. Considering the hard work Diller has put into screwing up Ask.com the last few months, his victory is everyone else’s loss.

Google Israel Goes Black for Earth Hour
Google’s website in Israel turned its background black Thursday, marking off Earth Hour, some sort of awareness campaign where people turn off their lights for an hour to save the planet. While the message was nice, it was still strange to see Google ignoring its own research that clearly showed a black Google wastes more energy than a lit Google.

YouTube Showing Advanced Video Stats
YouTube has launched a new feature, called Insight, which shows you more advanced stats for your own uploaded videos. It features a Google Finance-type graph that shows viewing over time, so you can see which days viewing spiked, that sort of thing. Click About This Video on your videos page, or add “http://www.youtube.com/my_videos_insight?v=” before any video ID (it won’t work if it isn’t your video).

Video Ads Make it Into Google Search
Google has started showing video ads in its search results, adding a “watch commercial” or “watch demonstration” or “watch testimonial” link beneath AdWords ads. Click the link, and a video expands and plays right there in the sidebar. The video is tiny (160×140) and is about 30 seconds long, and the advertiser pays if the user watches the video, not if they click the link to go to the ad’s landing page. I saw one of the ads in action, and if they don’t cost too much more than regular ads, they seem like a good deal.

Google Documents Revamps Interface
Google Docs’ word processor application has changed its interface, adding drop-down menus and getting rid of the old tabbed toolbar interface. The old interface was a poorly implemented middle ground between the old interface paradigm common in document apps like the older versions of Microsoft Office, and the new Ribbon used in Office 2007, and Google finally wised up and junked the confusing system.

The new interface is pretty familiar to anyone who has been using Microsoft Word since the Windows 3.1 days, with drop down menus and a simple toolbar. The new menus do include a list of the keyboard shortcuts, making it easier to use those timesavers, but the changes don’t bring anything new to the table. Guess this is one area where Microsoft can claim to be bolder and more innovative.

Blogoscoped also found this, an Easter Egg (or possible prep for April Fools Day), making fun of the old Microsoft Office feature, Clippy. It’s funny, but Clippy is a remnant of Office’s past, and Docs is looking more and more like Office used to, so maybe the joke’s on Google.

Google Japan Parametron Doodle
Google ran this Doodle logo in Japan last week, honoring the anniversary of some Japanese computer:

YouTube Releases API for Customizing Player
YouTube released an API for customizing its embeddable player, letting you change the look of it to match the look of your website. You can write completely customizable video player, changing any element and putting together anything your mind/code can come up with.